SLGR- Agenda

State and Local Government Relations Conference

This is the 2020 agenda. The 2021 agenda has not yet been released.

Tuesday, September 22 | Interactive Virtual Platform

Times are in eastern standard time.

Platform Opens (optional) 9 a.m. - 1 p.m.

Attendees are welcome to explore the platform or schedule coffee video chats.

During the Opening Session, we will have a Grand Prize Drawing for a $50 Amazon gift card.
Winners will be randomly selected and you must participate in the Opening Session to be entered to win.

Opening Session Day One 1 - 2:15 p.m.

From COVID-19 to the racial justice movements, 2020 has been a year for the history books. How will this change the landscape and nature of state government relations? What do you need to know to succeed during 2021 sessions? Our experts will share their insights and answer audience questions.


Lieutenant Governor Bethany Hall-Long
Lieutenant Governor of Delaware


Representative Harold “Trey” Stewart III
Assistant Minority Leader
Maine Legislature


Assemblymember Dr. Shirley Weber
79th District
California Legislature

Moderated By:


Kelly Memphis
Manager, Gov’t Relations & Stakeholder Engagement Practice
Public Affairs Council
@kelly_memphis    @PACouncil

Break 2:15- 2:30 p.m.

Concurrent Sessions 2:30 - 3:30 p.m.

Digital advocacy has never been more vital. Our experts will highlight the tactics needed to successfully advance advocacy goals in a virtual environment.


Jared Hess
Head of Grassroots & Digital Advocacy


Tim Lockwood
Senior Advisor, Digital Media and Communications

From working with regulatory agencies to local policymakers, having the tools and knowledge to work beyond the legislature is increasingly mission critical.


Shelby Linton-Keddie
Senior Director, State Energy and Regulatory Policy
Edison Electric Institute


Trevor Theunissen
Director, Public Policy & Communications

Break 3:30 - 3:45 p.m.

During the break, grab your MultiState Martini or MultiState Mocktail to network with peers during the virtual reception.

MultiState Martini: Sophisticated, with a Twist
This classic cocktail stands the test of time, but can be adapted for whatever situation or mood you’re in. The twist keeps it fresh and modern. 

2 ¼  oz. gin
¾ oz dry vermouth
Lemon Peel
Option garnish: 1 olive

Stir gin and dry vermouth with ice, then strain into a chilled martini glass or coupe. Twist a lemon peel over the surface and add option garnish.

MultiState Mocktail (serves 4, 6-oz mocktails)

8 ounces lime juice (fresh, about 6 to 7 limes)
4 ounces simple syrup
12 ounces seltzer water, tonic, ginger ale or lemon-lime soda
Garnish: lime wedges

In a pitcher or large measuring cup, mix the lime juice and simple syrup. Fill a glass with ice and pour about 3 oz of the mixture into a glass. Top the glass with seltzer (about 3 oz). Stir and garnish with a lime wedge.

Virtual Reception 3:45 - 5 p.m.

Bring your cocktail or mocktail and network with peers during this virtual reception. Don’t worry! It’s not another Zoom happy hour- you can “move” from “table to table”, engaging in small group video discussions with fellow attendees.

Bonus Recorded Sessions On Demand

National, state, and local news coverage can have a great impact on how external stakeholders, such as legislators or customers, perceive your organization and respond to your policy asks. Positive media coverage can also be an influential means of showing the value of your SGR work to internal stakeholders, such as senior leadership or members. Our experts will walk you through the ins and outs of using the media as an advocacy tool.  


Amanda Crane
Senior Account Manager
Curley Company

Spears Bell_Rhonda_cropped

Rhonda Spears Bell
Senior Vice President & Chief Marketing Officer
National Urban League

Are you:

  • New to the world of state government relations?
  • Wanting a refresh on the building blocks of a strong SGR practice?
  • Looking for the right language to explain the importance of SGR to stakeholders?

Then this is the session for you!


Christopher Badgley
Head, Government Affairs, Policy and Corporate Advocacy


Elizabeth Bartz
President & CEO
State and Federal Communications, Inc.
@elizabethbartz   @StateandFederal 


Erik Woehrmann
Midwest Government Affairs
Exxon Mobil Corporation


Kelly Memphis
Manager, Gov’t Relations & Stakeholder Engagement Practice
Public Affairs Council
@kelly_memphis    @PACouncil

Wednesday, September 23 | Interactive Virtual Platform

Times are in eastern standard time.

Platform Opens (optional) 9 a.m. - 1 p.m.

Attendees are welcome to explore the platform or schedule coffee video chats.

Optional Networking Opportunity Noon - 1 p.m.

Bring your coffee or your lunch and join us in the virtual lounge for a networking opportunity with your fellow attendees. Brought to you by our generous Platinum sponsors.

Opening Session Day Two 1 - 2 p.m.

With National Get Out the Vote Day taking place just two days earlier, and nationwide elections just a few weeks after, this session will cover election essentials. From gubernatorial races to hotly contested state elections, we’ll walk you through what you need to know. We’ll also touch on the outlook for the presidential election and how the outcome will impact state policy work.


Sarah Rosier
Director, Strategic Partnerships

Break 2 - 2:15 p.m.

Concurrent Sessions 2:15 - 3:15 p.m.

Join attendees working on similar topics as you discuss challenges and solutions.

  • Healthcare SGR
  • Finance SGR
  • Digital Lobbying/Grassroots
  • Utilities/Energy
  • Retail SGR
  • Restaurants/Hospitality
  • Nonprofit SGR
  • Diversity & Inclusion
  • Leading a Remote Team
  • Local SGR Challenges
  • Tech/Services SGR
  • Connect with the Public Affairs Council Team

In a relationship-based field, what do you do when a key office is now being held by a newly elected official? Our experts will share strategies for success, especially since social distancing may extend into 2021.


Pierce J. Haley
Serlin Haley LLP


Jack Quinn
Head, State Government Affairs
Alexion Pharmaceuticals, Inc.

Break 3:15 - 3:30 p.m.

Concurrent Sessions 3:30 - 4:15 p.m.

As budgets tighten across the country, including in government relations departments, a key way to extend your reach is through coalition and allies. Learn how to take a measured, effective approach to building and managing coalitions and networks of allies- even in a social-distancing environment.

Broussard Williams_Terri_cropped

Terri Broussard Williams
Government Relations Executive
CGI Technologies & Solutions, Inc.

Wojnar Photo NEW_cropped

David Wojnar
Vice President, State Government Relations
Distilled Spirits Council of the United States (DISCUS)

State and local ballot measures have big impacts, often costing big dollars. Our experts will cover the ins and outs and what it takes to initiate, run, or support a successful ballot measure campaign.

Ledford Photo

Hannah Ledford
Campaigns Director
The Fairness Project

Winston, John

John Winston
Campaign Services Manager
National Association of REALTORS

Break 4:15 - 4:30 p.m.

Stay until the end to win! During the closing session, we will have a Grand Prize Drawing for a $100 Amazon gift card.
Winners will be randomly selected and you must participate in the closing session to be entered to win.

Closing Session 4:30 - 5:15 p.m.

A powerful trend in 2020, policymakers, customers, members and the general public now expect positive action and accountability from organizations. We’ll analyze case studies and strategies to help you incorporate social responsibility into your SGR plan – including how to get senior leadership on board.


Toney Anaya
Global Head, Government Relations


Nicole A. Elam
Vice President, Government Relations
JPMorgan Chase & Co.

Elevation DC hosted a panel called Creating Great Neighborhoods on Tuesday, Dec. 2, 2014. Panelists were former mayor Anthony Williams, Michael Stevens, president of Capitol Riverfront BID, and James McCandless, director of retail for Streetsense. The panel was moderated by Nixon Peabody managing partner Jeff Lesk. (Photo by Barbara L. Salisbury/For Elevation DC)

Jeff Hanscom
Vice President, State Government Relations
International Franchise Association

Bonus Recorded Sessions On Demand

Managing lobbying compliance across 50 states isn’t easy in a normal year, but COVID closures and social distancing make it more complicated than ever. Join our leading compliance authority to learn the latest in state lobbying laws, disclosures, and trends, including what to know about social media advocacy and campaign finance. This session will also cover how to create sound compliance procedures to minimize risk.


Kenneth A. Gross
Skadden, Arps, Slate, Meagher & Flom

This program is eligible for 4 credits towards the Certificate in PAC & Grassroots Management , 4 credits toward the Certificate in Public Affairs Management and 6 credits toward the Certificate in Government Relations and Lobbying.

This program may be applied for 7 credits toward your CAE application or renewal professional development requirements.